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Turn your orders into loyal customers

of restaurant orders came from first-time customers

more spend from repeat vs. first time guests

Grow sales on your own channels with the DoorDash Commerce Platform

Tap into DoorDash customers with pickup and delivery

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<p>The potential earnings range displayed is an estimate. DoorDash makes no guarantees as to the sales your business may earn by using our platform.</p><p>To estimate potential incremental sales on the DoorDash platform, we review past sales data from a subset of businesses in your area using DoorDash. We extrapolate that data to provide an estimated range of annual average earnings on the platform. We choose similar store listings based on the information you share about your business, including business address and the type of business (e.g. restaurant, convenience, flowers, etc.). This includes stores that run promotions on DoorDash. If you do not input a business address, we select similar stores based on the location indicated by your IP address. Based on data availability, we may adjust the size of the area for which you are seeing earnings estimates. For any given earnings estimate result, the general geographic location of the stores that were used as inputs for that particular estimate is shown.</p><p>Your actual sales on the platform may be impacted by a range of factors including local customer demand, pricing, and store availability.</p>

Disclaimer

No need to change how your kitchen runs. Orders flow directly into your POS or existing system, with no new hardware.

How DoorDash works around your operation

We pull your menu, photos, and hours automatically, and a dedicated onboarding specialist walks you through every step.

How to start getting orders

Start at 0% and adjust your plan as your business grows. You only pay when orders come in. No monthly fees, no contract.

How pricing works

merchant referral program terms and conditions

Use our comparison tool to help identify which integration providers support your operating needs.

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<p>Online Ordering is a commission-free ordering system for your website, powered by DoorDash technology. It allows customers to order directly from your site, native app, or Google profile, giving you full control over the customer experience—and the revenue.</p><p>With Online Ordering, orders placed through your own channels (website, native apps, social media, Google page) show up on your POS.POS and Aggregator / Middleware that support the following features offer a more streamlined Online Ordering experience:</p>

Dual pricing

Channel based menus

Channel based order tags

Staff tips

What is DoorDash Online Ordering?

Detailed Error Reporting

Integrated Promotions

Live menu sync

Order ready signal

Real-time 86ing

Real-Time Item Availability

Self-guided store setup

Self-serve integration activation

What features are required for Preferred Integration status?

<h3>Qualifications to be referred are:</h3><ul><li>A small business restaurant (75 stores or fewer) located in the US or Canada</li><li>Physical location that is publicly accessible to customers (e.g. brick and mortar store, food truck)</li><li>New to DoorDash Marketplace</li><li>Multiple store locations of the same business will be treated as a single Referred Merchant</li></ul><h3>Qualifications for referring merchants to receive their bonus are:</h3><ul><li>Referred restaurant is active on DoorDash Marketplace within 45 days since their referral</li><li>Referred restaurant has 15 customer delivery orders within 60 days of activating on DoorDash Marketplace</li><li>Referring restaurant must be active on DoorDash Marketplace</li><li>Referring restaurant must have 15 customer delivery orders within 60 days of activating on DoorDash Marketplace</li></ul>

Discover local, on-demand delivery or pickup from restaurants, grocery, convenience stores, and more.

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Our signup process takes just a few minutes, and most Dashers can start earning within days.

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Grow your business and reach new customers on the DoorDash App or on your website by partnering with us.

I'm a Merchant...

Peter Esmond | Read interviews, trends, and tips for owning, operating, and ultimately growing a business.

Wondering what a prix fixe menu is? Learn how this fixed-price format works, plus tips for pricing, planning, and promoting one at your restaurant.

How to Improve Customer Experience in Your Restaurant (8 Proven Tips)

United States

What Is a Prix Fixe Menu? Definition, Examples & Tips

Not sure what a soft opening is or how to run one? Learn what it means, how long it should last, and the steps to plan yours right.

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What Is a Soft Opening for Restaurants, and How to Plan One?

Wondering what an angel shot means at a bar? Learn how this discreet safety code works and how to train your staff to respond.

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What Is an Angel Shot? Bar Safety Meaning Explained

Wondering what food cost percentage really means? See a simple example, find your ideal target, and learn how to lower it.

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Mx Blog (US/CA/AU/NZ) - How to Calculate Your Food Cost Percentage - hero

Global

How to Calculate Food Cost Percentage: Explained Simply

Opening a coffee shop is exciting. Turning that idea into a plan a bank will fund is the hard part. A coffee shop business plan is the document that maps your concept, your market, your costs, and your path to profit. It proves to a lender, or to yourself, that the shop can make money. This guide walks through all seven sections, explains what each one needs, and shows you how to make yours stand out.

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Coffee Shop Business Plan: 7 Sections Every Owner Needs (2026)

Opening a cafe business that survives past year one takes a clear, ordered plan covering money, permits, people, and marketing.

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How to Open a Coffee Shop: A Step-by-Step Guide

Most restaurant owners already know that it’s important to have a restaurant marketing plan. Few have actually created one. Instead, they post on social media when they have a spare moment, run a special only after sales dip, and hope word-of-mouth does the rest. While these actions may work temporarily, they don’t constitute a sustainable approach. 

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Restaurant Marketing Plan: A Guide To Drive More Orders

Restaurant profit margins can be thin — but "thin" doesn't have to mean fragile. "Thin" looks different depending on what kind of restaurant you run and how you're measuring profit in the first place. A quick-service spot and a fine dining restaurant can both call their margin "normal" and mean two very different numbers.

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What Is the Average Restaurant Profit Margin? (Guide)

Every decision you make — hiring a new line cook, changing your hours, adding a delivery channel — eventually shows up as a number on your restaurant's profit and loss statement. If your P&L feels more like a chore than a tool, you're not alone — plenty of great operators put it off simply because the numbers are confusing at first.

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Restaurant Profit and Loss Statement: Ultimate Guide

Most restaurant owners don't love the idea of borrowing money. But growth costs money — a new location, a kitchen upgrade, a busy season you want to be ready for — and plenty of good operators turn to outside capital to make that happen, not just to stay afloat. The trick is knowing which kind of financing fits your situation. This guide covers every major type of restaurant loan in plain language. You'll learn how to qualify, how to compare lenders, and how to avoid the costly mistakes that trip up first-time borrowers.

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Best Restaurant Business Loans: How to Get Funde

Outfitting or upgrading a restaurant kitchen is expensive. A full kitchen setup often costs $50,000 to $150,000 or more. The exact number depends on your concept, kitchen size, and whether you buy new or used equipment. The good news: most restaurant owners don't pay for equipment upfront, and you don't have to either. Several restaurant equipment financing options exist, each with different terms, requirements, and costs.
This article is for educational purposes only and does not constitute financial or legal advice. Consult a financial advisor or accountant before entering into any financing or lease agreement.

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Restaurant Equipment Financing Guide: Options & Tips

Here's an uncomfortable question: Do you know if last month was profitable? 
Not busy. Profitable.


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How to Manage Your Restaurant Finances: A Guide for Owners

Landing a meeting with an investor is hard. Walking out with a check is harder. You have a concept you believe in, but belief alone won’t answer the operational and financial questions investors will ask.

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How to Pitch Your Restaurant to Investors 

You already know how to run a restaurant. The question is whether a new concept is the right next move, and which one fits your kitchen, market, and margins. This guide breaks down every major concept type, 15 ideas to spark your next one, and a four-step framework for choosing the right fit.

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15 Successful Restaurant Concepts & Ideas to Inspire (2026)

Maybe you're weighing a second location, a delivery launch, or a full menu overhaul. Whenever a big move comes up, the same questions surface. What does your restaurant do best? What's been draining money without you noticing? Where's the gap your competitors haven't filled?

SWOT Analysis for Your Restaurant: Full Guide & Free Template

In the 1800’s, famed author Ralph Waldo Emerson wrote "Money often costs too much." The idea still rings true. Capital has a price beyond the interest rate or the equity percentage. It carries relationships, expectations, and trade-offs that shape how a business runs long after the first check arrives. For restaurateurs, that realization is an important one. You need money to open, to grow, or sometimes just to bridge a difficult stretch, and how you get it matters as much as how much you get.

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Ultimate Guide to Finding Investors for Your Restaurant

Opening a restaurant is one of the most exciting things you can do, and one of the most demanding. Most owners say the same thing in hindsight: they wish they'd known more before they started.

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How to Open a Restaurant in 2026: 11-Step Guide

You typed how to attract customers to my restaurant into a search bar and met a wall of conflicting answers. Post daily on Instagram. Pour your budget into ads. Skip discounts. You're already pulling orders through DoorDash Marketplace, yet customer flow beyond the app is unpredictable, and you can't afford to burn a month's budget on another tactic that flops.

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15 Ideas to Attract Customers to Your Restaurant

You already know why your restaurant exists. It lives in how you greet regulars and the one dish you refuse to pull off the menu. Articulating that into a sentence or two that doesn't read like a generic "great food and service" line? 
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 20+ Restaurant Mission Statement Examples (+ Template)

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How to Write a Restaurant Business Plan: Ultimate Guide

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Top 20 Ways to Grow Your Restaurant Business

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Restaurant Customer Retention: 6 Strategies That Work

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Restaurant loyalty programs increase repeat orders and revenue. According to the 2026 Restaurant Industry Trends Report, 66% of consumers order more often from restaurants where they actively use a loyalty program.

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How to start a restaurant loyalty program in 2026

15 strategies to increase restaurant sales in 2026, with real data on what's actually working: menu engineering,  delivery optimization, loyalty, and local SEO.

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