How Vesuvio Pizza Drives Repeat Business with Cross-Channel Loyalty
Watch an interview with, Jeff Lyons, Owner of Vesuvio Pizza where he shares how his business leverages DoorDash Commerce Platform to engage customers and drive repeat business.
Meet Vesuivo Pizza
Although Vesuvio Pizza officially opened in 2024, owner Jeff Lyons has been serving the Catskill, NY community for over 25 years, having owned and operated multiple successful pizza shops throughout that time. From classic Margherita pizza and hearty pasta dishes to their famous garlic knots, Vesuvio brings authentic Italian flavors and hometown pride to every meal.
Hear their storyPOWERING LOYALTY AND MARKETING
Vesuvio Pizza uses DoorDash Commerce Platform to power its direct online ordering, loyalty program, and email marketing — helping the business, grow loyalty, and keep more revenue.
Zero percent commission on direct orders: Allowing Vesuvio to increase margins on delivery orders
Cross-Channel Loyalty: Enabling customers to earn rewards across Vesuvio's website, in-store, and on DoorDash
Automated and customizable email marketing: Keeping customers engaged with automated sends and customized, targeted email messages
Vesuvio Pizza's results with Commerce Platform
+57%
Lift in sales within 2 months of Pro package implementation
+49%
More spent by loyalty customers that signed up on web versus non-loyalty customers
Vesuvio Pizza received compensation in exchange for their participation in this study, all data based on DoorDash data October'25 - Feb'26