Han ChiangFounder
Han Chiang opened the first Han Dynasty in Philadelphia over 15 years ago, and the authentic Sichuan restaurant has since grown to 11 locations across greater Philadelphia and New York City. To simplify multi-location ordering and better reflect its brand, Han Dynasty relaunched its website with Online Ordering. Monthly DoorDash order volume rose 17% in three months.
increase in monthly DoorDash order volume over three months²
of DoorDash orders on Online Ordering after one year¹
Han Chiang started the first Han Dynasty restaurant in Philadelphia over 15 years ago with the goal of disrupting the typical Sichuan food scene in America. Despite having no restaurant experience, Chiang was inspired to start the restaurant by his mother, Lung Lung. The authentic Sichuan restaurant has since expanded to 11 locations across the greater Philadelphia area and New York City.
As Han Dynasty opened new locations, managing in-store orders with online orders and tracking metrics across locations became increasingly challenging. Their previous online ordering option also didn't reflect the unique customer experience Chiang provided at each restaurant. Chiang needed a solution that was easy to implement with current operations, helped enhance the Han Dynasty brand, and wouldn't break the bank.
Obtenir une démonstration gratuiteHan Dynasty decided to relaunch its website using Online Ordering, a solution that makes it easy to grow sales across your own channels (website, native apps, social media, and Google page). The new site included branding that matched their style and the ability to process orders more easily at each location.
Online Ordering is part of DoorDash Commerce Platform, a collection of tools and products that help merchants grow their businesses and brands. Depending on the package (Starter, Boost, or Pro), merchants will have access to an array of products and features that allow them to make the most of their online ordering channels and provide a seamless experience to their customers.
— Han Chiang, Fondateur, Han Dynasty« [Commande en ligne] a été un outil formidable pour nous, car elle facilite grandement les opérations et permet de réduire les coûts. Comme je ne passe pas mon temps à me préoccuper des aspects techniques ou de l’image de marque, je peux vraiment me concentrer sur la préparation de délicieux plats sichuanais et sur le contact avec les clients. »
After implementing Online Ordering, Han Dynasty increased their monthly DoorDash order volume by 17% over three months.² And one year later, Online Ordering orders accounted for 23% of the total DoorDash order volume.¹
Want to make ordering easier for your customers? Learn more about the DoorDash Commerce Platform.
En savoir plus¹Based on order volume data after 12 months of Online Ordering adoption.
²Based on order volume data after first 3 months of Online Ordering adoption.
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