Manage Menu Item Labels in the Merchant Portal

Please note that this feature is not yet available to enterprise merchants.

Menu item labels like "vegan," "gluten-free," or "spicy" help describe key attributes of your dishes, enabling DoorDash to surface your menu items to customers searching for food that meets their dietary needs or preferences.

For instance, if you tag a dish as "vegetarian" using a menu item label, it can be included in our store page chip-filtering feature, allowing vegetarian customers to easily find food that fits their dietary needs.

You can manage, review, and update menu item labels using the food labels tool embedded in the Menu Manager in the Merchant Portal.

To edit menu item labels:

Click on Menu Manager in the left-hand menu of the Merchant Portal
Click the pencil for the item you'd like to edit
In the menu item panel or pop-up, scroll down to the food labels section
Select or deselect the appropriate menu item labels
Click save; your changes will be applied immediately

DoorDash uses a combination of machine learning models and internal human review to generate menu item labels that reflect common dietary needs and preferences.

You can review and edit menu item labels assigned by DoorDash using the food labels section of the Menu Manager.

Some menu item labels, especially those related to dietary restrictions or allergens like 'gluten-free' or 'vegan,' are considered highly sensitive. To ensure accuracy and safety, you will need to approve or reject highly sensitive menu item labels before they can be used to help customers discover relevant items.

You can approve or reject highly sensitive menu item labels using the food labels section of the Menu Manager.

If you use a POS or middleware integration, you can use the food labels section of the Menu Manager to manage your menu item labels. Please note that any changes you make via food labels will be applied at the menu level. This means that if you make a change via food labels to an item that appears on three menus, the update will be reflected across all three menus.

Future availability for enterprise merchants

As of June 2025, enterprise merchants do not have access to this feature in the Merchant Portal. If you have any questions, please contact your account owner or [email protected].

If you have questions or need help updating your menu item labels, please reach out to your Account Manager or [email protected].

Looking for other ways to enhance your menu? Learn how with the item description generator.